Launch visuals
From a picture in mind
to an image you can launch with.
Most clients arrive with an image of what they want, often one generated by AI. It shows a mood, but it is a single frame: it cannot be relit, turned or reused. The studio rebuilds the idea in 3D, as an object with real materials, so the brand has its marketing visuals before the first production run.
Élyzénith · House of Dorian Alpha
Fragrance · Client project
The idea
The client's reference, generated with AI. It sets the intention: gold, light, a rounded bottle. Everything else is still undecided.
The structure
The bottle and its set are modelled in 3D. Shape, cap, tray and composition are settled here, in grey, before any colour or light.
The previsualisation
Glass, liquid, metal and daylight are applied to the model, and the label carries the brand's own logo. The product can be shown before it exists.
What the brand gains
The idea was the client's. The structure is the studio's work.
Visuals before production
The launch campaign, the store and the social posts can be prepared while the product is still being made.
One scene, many images
The 3D scene stays available. A new angle, a new setting or a new label is a new render, not a new shoot.
The brand as it will be
The label, the proportions and the materials are decided on the model, so what is shown is what gets produced.
What it covers
Packaging
Labels, boxes and bottles designed on the real shape of the container.
3D product renders
Studio-quality images of the product, alone or in a set.
Motion
Short animations of the logo and the product for launch and social media.
Launch kit
The same visuals adapted to the store, the campaign and each platform.